Grand Opening of SPIN Austin
Partnership: Outdoor Voices, Ray Ban, Kendra Scott, Hope Gallery
Celebrity Host: Gary Clark Jr.
Rumored by some (including our founders) to be the best opening, SPIN Austin was launched in a unique fashion.
Weeks before our Grand Opening, SPIN did a stunt, where we took our ping pong tables to Hope Gallery, a community graffiti park, that encourages people to tag and leave their mark. This aligned with our brand vision and was an event, that allowed us to connect with the locals in an authentic way.
Fast forward, 2 weeks later, we are at the opening. Over 200+ people are standing in line, waiting to get into what was the event of the summer in Austin. Hosted by Gary Clark Jr, we transformed our patio, into a surprise and delight entry, where Kendra Scott was gifting boxes of jewelry.
First participants to arrive for the evening were gifted Ray Ban sunglasses and the evening ended with our signature ping pong show, where we had professionals, dancers and a musical interlude to welcome SPIN to Texas.